Sri Venkateswara Zoological Park has been established on modern concepts of Zoo Management wherein the animals are exhibited in wider and near natural enclosures resembling to their natural habitat. The Park is named after “Sri Venkateswara” the Lord of Seven Hills in Tirupati. Sri Venkateswara Zoological Park is developed on Mythological theme. It highlights the role of wild animals in Mythology, ancient texts like the epics of Ramayana, Mahabharata, Puranas, Vedas and Upanishads. The message of nature conservation with all its diversity is conveyed emphasizing the role of animal and plant life in Indian culture. Depiction of Matsya, Kurma, Varaha, Narasimha avatharas which are the incarnations of Lord Vishnu at the entrance of the Zoo makes the visitor aware of the mythological theme in which the zoo is developed. Similarly, a statue of Lord Ganesha, the God of wisdom and plenty, also symbolising the mega-herbivore Elephant is installed near the entrance of the zoo. Lord Ganesha has also been incorporated into the logo of the Zoo. Also an inscription at the entrance quotes “Beejam maam sarvabhootanam” – “I am the eternal seed of all creation” which means that God exists in all living beings. The enclosures for most of the native faunal species have been given mythological names according to their role/ relation described in any of the ancient scripts.